Plan for the week.....AGAIN

Monday - Theory with Anna AM, and then doing last minute touch ups for PPRD where necessary. Hand in 4.30PM

Tuesday, Weds and Thursday - Cracking on with FMP I want all my research finished by this weekend, at least printed off. Three days of solid hard work should put me in the position where I have enough information to start designing.

Friday - Home for the weekend for my Dads 50th. 

Monday - Back to Bournemouth for Berlin!! 

Final CV

PPRD Hand In

Well the hand in is on monday and I feel that I am pretty much there... I have already done everything on Neil's list below, but everything needs bits doing to it and touch ups. I have completely redesigned my CV which is now complete to a high professional standard and all the work that I am proud of and feel represents me has been documented as a plan in a simple PDF which I can print out and amend at a later date, as I know that by the end of this course I will want to add my FMP work to it at least. 

As I have kept up my blog religiously this year I am confident that there is sufficient planning, reflection and development shown in this over the year to meet the assessment requirements and learning outcomes. Last year I didn't make much effort with this unit and I managed to scrape a pass handing in handouts and evaluations. I learnt my lesson from this as I didn't benefit from it at all so this year I have almost got addicted to this blog documenting everything. It has come to be part of my daily routine to update it religiously. Although I started it off with the intention of it being just for PPRD it is now alot more personal than that and I will be carrying it on to the end of the course as I like doing it, and looking back on my posts to see what I have achieved throughout the year and the goals I set myself.

Dear all,

To confirm the hand in for PPRD is the end of the day (4.30) Monday the 9th. There is a sign in sheet in the store cupboard - Jo, Kit or myself can sign it off. 

You need to hand in:

• A correctly spelt blog address or print based journal
• Plan for portfolio
• CV
• Evidence of live projects and competition brief
  

Also can the people who students who volunteered for the show preparation meet me on Monday at 2.00 for a brief briefing. 

Good luck,

Neil Leonard  

Research and Development Tutorial

I was a bit apprehensive about this tutorial as I wasn't really sure what the tutors were expecting from us by means of volume of work, however Mike seemed very happy that had enough work in my sketch book so far, and a sufficent amount of research. 

We agreed that I do need to stop looking into the history of The Moulin Rouge now though and concentrate on looking at the film and collecting materials/ images etc to use for my illustrations.

I am very aware that we are quite into this brief but I still have so much that I want to do and time seems to be running out already if I continue to stick to my own personal goals. I wanted all my research done by next weekend, so that when I am back from Berlin I can begin designing over easter. But I think I am going to have to balance this with further research as I feel there are alot more topics I need to look at to support my ideas and then my work. 

'A View Of London' AOI show

Neil has just sent round information about this competition:

A View of London
AOI/London Transport Museum members exhibition

To be held 18 May – 14 June 2009
 
AOI is delighted to announce an exhibition in partnership with London Transport Museum (LTM). 
The exhibition will feature the work of AOI members under the theme of ‘A View of London’ – illustrations 
celebrating the vibrancy of present day London.
 
The exhibition will be open to all AOI members, as part of our promotion of the illustration profession, with selected images being displayed in the Museum’s gallery from 18 May to 14 June 2009 - a fantastic opportunity to have your work exhibited in this great central London venue in Covent Garden which attracts thousandsof visitors per week. 
 
Artwork entered for selection should be: an image of London, portraying the city as an exciting and varied place for Londoners and visitors alike, reflecting aspects of London which you relate to and enjoy. The selection will be made by AOI and LTM executives.
 
Deadline: Friday 20 March 2009
 
For further details on submitting for this exciting opportunity click on 

http://www.theaoi.com/Mambo/index.php?option=content&task=view&id=1020&itemid=2

Illustration by Chris Watson www.chris-watson.co.uk


Neil Leonard  

Senior Lecturer, FdA Visual Communication
The Arts Institute at Bournemouth
Wallisdown
Poole 
Dorset
BH12 5HH

Portfolio Tips

I have just got an Email from Neil with a link to a brilliant Portfolio guidance and tips PDF.

I'm am sure this is going to come in very handy this weekend.

http://www.blueskiescareers.co.uk/about-us/portfolio-advice.pdf

CV

This was a quick CV that I produced for my website as I didn't have much time, but I have now developed that into a much better designed piece of Art work. 

New CV.....

I still need to add a few sections to it and do some final touch ups though. 

Time Plan

As this is the week running up to the PPRD deadline I will be prioitising on getting my CV perfect and doing my Portfolio whether it be a PDF or actual one (depending on them finally coming in). 

Monday: Theory all day - Carrying on with research

Tuesday: Day out - Lulworth Cove & Durdledoor, just because its supposed to be a nice day!

Wednesday: Working on PPRD

Thursday: FMP - Carrying on with research, building up sketch book and preparing for tomorrows critique.

Friday: Critique, and then after that making sure I have everything I need either printed off or scanned in for PPRD and Portfolio to add finishing touches to over the weekend.

PPRD DEADLINE - Monday 9th March. (1 week today)

Theory Session AM

After still being a bit dubious of what I am going to do with my essay I am now completely sorted. Because only three people turned up for our session this morning me, Tom and Megs were lucky enough to have about a 20 minute one on one with Anna. 

I have finally defined my essay title "A critical analysis of contemporary fashion illustration in postmodernism".  

So this is a good starting point to begin my research now.. although this title may change to suit what I write about at a later date.

Anna suggested that I start with my images and case studies and let my work develop on from them, whilst showing key contextual and critical theories. I must also analyze, compare, conclude and evaluate constantly, whilst looking at the AIMS, UNIT OUTCOMES and ASSESSMENT CRITERIA. 

I have now got a reading list to begin my research for this topic surrounding Illustration V's Photography in Postmodernism and Julie Verhoeven.

I will be researching around these topics about Julie Verhoeven:

• Approaches to Fashion Illustration
• Fearlessness to produce erotic and fairly disturbing imagery - reasons behind this, theories, concepts and approaches.
• Visual language her images provide.
• Her work been seen as Postmodern.

Initial Research Tutorial with Kit

This tutorial went really well and has restored my confidence in my idea and that I am on the right track - I needed this!

It was nice to just explain what I have been looking into so far and how far I had got in my sketch book. I explained that I had just started my initial research by looking at the history of Paris and the setting at the time the Moulin Rouge came about. 

Which includes the year of 1889 - Effiel Tower being built, First Cinematic Screening, State of the Industrial Revolution, The Nineteenth 'The Belle Epoque'.

Although these topics don't relate directly to my project I am researching them briefly to give me and understanding of the style of life at this time which would have influenced and been reflected in the 2001 film.

After this I will move onto look at the Art surrounding this era such as: Art Nouveau, Japonism, Post Impressionism, Lithography, Printing facilities at that time and not forgetting Henri Toulouse - Lautrec.

Kit gave me some really positive feedback and gave me even more direction. We agreed that my Illustrations will need to be something new and fresh, and showing the colour and flamboyancy of the Moulin Rouge. She also suggested that I look at new elements I could bring in to my style like screen printing which I will defiantly do.

Artist & work to research surrounding this are Andy Warhol's Marilyn Monroe prints, and the Banksy Kate Moss prints.

But Kits main advice was to make sure that I am moving forward, and not get carried away with all the research leaving me not enough time to produce my final piece. As there are alot of things I will need to look into like analysis the film and quotes to support my illustrations. I need to focus on moving forward both the practical and modern research with the historical research, keeping the balance right. 

1st Meeting for Pal Manual

We had our first meeting today regarding the Pal manual where everyone showed anything they had produced so far. 

          

 

It went really well and we soon established how we were going to work together to produce this as everyone was allocated a different area to develop.

These are as follows - 

Luke is going to reword the existing literature to a much more suitable volume which can then be placed onto the design.

George is going to be in charge of contacting printing companies/ finding out the costs for what we propose to do.

Tom and Lewis will be working together to design the layout of the Pal manual after presenting their initial ideas.

Then Me, Nick and Emily will produce illustrations to support the literature.

However this did propose a problem as we decided that the manual needs to run with an ongoing theme throughout, so by having the work of three different illustrators with three different styles might not work.  So it was suggested that we each come up with our own work and then what ever designs are most suitable/work the best will be used. 

But on the other hand there will be three sections for the manual which are: Principles of Pal, Group techniques and then Activities. Which would mean one of us would be allocated a section each to Illustrate depending on how similar a style we can work.  Only we have to wait for the layout to be designed first anyway, before Tom and Lewis can tell us what illustrations they want for where, which is slightly annoying as I just want to get stuck in.

It has been decided that there are going to be two separate parts that will be produced.

The first will be the actual PAL MANUAL and the second will be more like a folder to support the Pal Manual which you can add handout/your own notes/timetables to etc. As the actual manual needs to be kept so that a wide range of different courses can use it at the AIB, the supporting folder will be more personal to the course of study and the student. 

I feel like we are going to be really successful in working together to produce something worthwhile that will used by students after us to help and support them with their learning, not just on our course but across the whole Arts Institute. 

Brief Pal Manual

Today I was briefed on the Pal Manual, which gave me the basic understanding of what this project is and what is expected to be achieved by us. I am glad that I am now on the same level and up to date with the rest of the group. 

Live brief - Pal Manual

I have emailed Kit today after Neil suggested I should regarding the Pal manual. So hopefully as they haven't began with this yet I will be able to work on this brief as well. I am very anxious that I haven't yet done a live brief and the deadline for PPRD is getting closer and closer, plus I would like to work on something that we can leave our mark on for following years students to come.

Hi Kit,

I was wondering if there is still time.. could I join in on this brief.

I emailed Neil at the end of last week to ask what Illustration briefs he had and he recommended I got in contact with you about this one.

I know the others have already been briefed.

Thanks

Lauren

Time Planning - Brown Book and Calender

As of today I have brought a small book in which I am going to write lists of everything I want to do/need to do for each day. So it will be like an organiser/diary but will also give me the opportunity of setting personals goals. I am hoping that this will allow me to structure my time more carefully and by seeing a list of individual things I need to do, it will give me the drive to aim to get these things done.

Here is yesterdays list:

• Carry on with FMP - Complete research in sketchbook on 'The history of Paris at the time of the Moulin Rouge'.
• Catch up with blog for the weekend and yesterday.
• Email Sally to arrange a tutorial.

James Ramsay has also emailed round a calender which he has created up until May, for everyone to use - thanks James!!

I will defiantly be printing a copy off of this to use to see what I have got to do, and when its got to be done by.

Session with Charlotte

We had a really helpful session with Charlotte today who after getting us to brainstorm key words surrounding our essay titles, showed us how to search databases to find relevant books, journals, campaigns etc.

I am very pleased we had this session because I have been struggling to find campaigns for my title to hopefully on here it will broaden my choices and provide me with the suitable research which I can then base my essay on. 

Learning Agreement

THE ARTS INSTITUTE BOURNEMOUTH

LEARNING AGREEMENT

Name: Lauren Cox

Course: Fda Visual Communication     Level: 2

Unit: Professional Project

Reference number: VCM209

Credit Points: 45

Study Hours: 450 hours

Tutors:  Sally Hope, Kit Johnson, Mike Ryan and Neil Leonard.

SYNOPSIS OF STUDY

FIELD OF STUDY

I have a basic understanding of Editorial and Fashion Illustration, however

from this project I want to gain the professional skills, knowledge and

understanding which will enable me to apply my work into this area of

design in the industry.

CONTEXT

As there is already a huge market surrounding Editorial and Fashion Illustration and I am confident that my designs will appeal to, and fit comfortably within this market. The obvious market is the audience for the show Moulin Rouge, however I believe that this can be extended to anyone who is interested in this area of design.

WHAT I PROPOSE TO DO

I will produce a series of Fashion Illustrations focusing on the costume designs from both the early 1889 productions of the Moulin Rouge though to the modern interpretation by Baz Luhmann in his 2001 production. After scheduling Moulin Rouge has never been staged as a theatre production so I will use this opportunity to use my Illustrations as part of a campaign to promote the opening of the Broadway musical – Moulin Rouge! By means of souvenirs or collectors items. These will be displayed on a series of double page spreads that I will design, in a program for the show that would be available for the audience.

 

 

HOW I WILL ACHIEVE THIS

I will achieve this by evidencing my understanding through detailed synthesis and development work. This will be done through extensive research surrounding the subject area, which will then allow me to progress forward informing design decisions and communicating my ideas clearly.  My project work will be advanced showing my understanding of necessary concepts allowing me to show creativity, maturity and direction in my working. Researching and analysis topics such as: The history of Moulin Rouge, Henri Toulouse-Lautrec, Post Impressionism, Lithography and the History of the Poster will show that I have clearly identified all relevant topics to gain complete understanding of my chosen project. I will also evidence that I have researched and gained suitable knowledge into the hardware and software programs I will be using. I will then present my final ideas, on design sheets to evidence realisation through the presentation of my work. This along with the presentation of my final pieces will be produced to a professional industry standard evidencing my professionalism and creativity throughout my work.AIMS

 

·      I want to consolidate my creativity and practical skills in response to a stimulated professional brief.

·      To develop my creativity and my knowledge, and understanding of professional practice.

·      As well as developing and producing a professional standard of creative work in response to a stimulated brief.

·      And finally to prepare myself for employment, freelance work or further study.

LEARNING OUTCOMES

On completion of this unit for Learning Outcome One I want to have:

 

·      Demonstrated a professional standard of creativity and practical ability including:

·      Work that technically comparable to that made within a specific genre.

·      Work that shows and awareness of contemporary trends, styles and subject matter, within commercial contexts.

·      As well as work that shows a very high degree of creativity and aesthetic judgement.

For Learning Outcome Two I will have:

 

·      Demonstrated a professional ability to plan my time and work using Project time planning and working successfully with others in the production of my creative outcome.

For Learning Outcome Three I will be able to:

 

·      Respond appropriately to the demands of a professional/self-initiated brief including appropriate creative outcomes to industry/work related briefs.

And finally for Learning Outcome Four I will be able to:

 

·      Demonstrate readiness for employment, freelance work or further study with the confidence in the level of my creative, practical and professional knowledge skills.

ASSESSMENT REQUIREMENTS

Illustrative work, concepts and idea generation with research into the specified areas and contemporary practices, plus editorial and fashion illustration.  These will be accompanied by a series of design sheets leading to a final outcome of 6 – 8 final fashion illustrations, and a full program booklet. 100%

ASSESSMENT CRITERIA

Evidence of understanding through synthesis and development - Research used to inform design decisions and communicate ideas (LO1)

Evidence of knowledge of concepts and contexts - Project work that shows creative maturity and direction within a commercial context (LO1,LO2)

Evidence of understanding through research and analysis. - Extensive research, and the application of it, used for the underpinning and final conclusion of project work (LO1,LO2,LO3)

Evidence of understanding through critical evaluation and reflection - The objectives of the research have clearly been identified and used to inform project work. (LO1,LO2)

Evidence of knowledge of technical processes – Knowledge of suitable hardware and software required for the planned project (LO1, LO2)

Evidence of realisation through presentation - Work is placed within a commercial context and appropriate methods of presentation used. (LO3)

Evidence of realisation through technical application and skills - A synthesis of creativity and professionalism is demonstrated in the conclusion of the project work (LO1)

Evidence of realisation through communication of ideas – Presentation of learning agreement and finished project (LO1, LO2, LO3)

TRANSFERABLE SKILLS

Managing self               R

Professional Skills        R  

Team working              £

REFERENCES

Throughout this project I plan to research:

Fashion Illustration

Theatre promotion

Program Design

Pattern Design

Costume

ACTION PLAN/ TIME PLAN

26.02.09

Research and Development group tutorials

27.02.09

Research and Development group tutorials

05.03.09

Research and Development group tutorials

06.03.09

1st Interim Critique (Research and Development)

12.03.09

Deign and Concept group Tutorials

13.03.09

Deign and Concept group Tutorials

19.03.09

Deign and Concept group Tutorials

20.03.09

Deign and Concept group Tutorials

26.03.09

Deign and Concept group Tutorials

27.03.09

2^nd Interim Critique (initial design concepts)

Easter Holidays

16.04.09

Deign and Concept group Tutorials

17.04.09

3^rd Interim Critique (Presentation of possible solutions)

23.04.09

Resolution Tutorials

24.03.09

Resolution Tutorials

28.04.09

Resolution Tutorials

29.04.09

Resolution Tutorials

30.04.09

Final Critique

01.04.09 – Staff Development Day

05.05.09

Tutorials and print deadline

06.05.09

Tutorials

07.05.09

Tutorials

08.05.09

Before this is handed in I will redesign it as a piece of design work, rather than just a word document, plus it will then be much more detailed by means of research and time planning rather than just a list of the main dates.

Planning my Time

As my timetable seems to be busier than it has ever been before because of the amount of different briefs we have on the go at the moment I have decided to plan my days and dedicate them to the different briefs rather than working how I am at the moment, which is doing a bit here and a bit there on everything which isn't allowing me to get stuck into just one thing a a time. I think I will be able work alot better once I have structured a plan. 

I need to consider finding time for my:

• Professional Project
• CVC Unit - 2500 Assignment
• PPRD - Live Brief 
• D&AD

Mondays - CVC Unit only.

Tuesdays - PPRD Live Brief 

Wednesdays - PPRD Live Brief and D&AD

Thursdays - Professional Project

Fridays - Professional Project

Weekend - This will be open to anything that needs prioritising. 

This will defiantly need to be stuck to until the 9th of March when PPRD will be handed in which will then free up more time to dedicate solely to my Professional Project. 

Live Briefs

I have had a response from Neil today, suggesting that there might be another live brief I would be interested in which is the PAL manual one run by Kit. So I need to get in contact with Kit as well as Jo regarding the other brief to determine which one will be more beneficial to me.

Lauren,

There would be a place for Illustration in the Rivermeet brief and you might want to talk to Kit about the PAL manual.

Regards,

Neil Leonard  

Senior Lecturer, FdA Visual Communication
The Arts Institute at Bournemouth
Wallisdown
Poole 
Dorset
BH12 5HH

T: 01202 363275
F: 01202 537729

Response from Anna

This morning every one received a response from Anna regarding sending her our chosen/proposed assignment titles. Although this was a general email I feel alot happier already about the unit and feel I have now been given some guidance from her suggestions on where to get started. 

Dear All,

thank you to those who have sent proposed essay topics/titles and related material. At this stage I realise that you wont all have fully defined the focus of your essay, but having the topic area defined will help you with this. To help get started on this process here are some things you should do over the next week or so before I see you for the seminars on 2nd March:

 

1. Key word search- as with last year, doing a 30- 60min search session on the library catalogue search database or google will help you come up with some relevant sources for the essay- both visual and text based. If you put in key terms, but alter them each time you will often get different texts coming up; EG: If I was looking for something around typography and postmodern design I may try the following terms; Typography + Postmodernism; Postmodern graphic design; postmodern design; visual communication and postmodernism; postmodern design theory; typography and graphic design, typography and theory; .... and so on!! if you have key names (Carson, Brody, Barnbrook etc) search those names and add words to narrow the search. This should start to give you a range of sources that you can then narrow down by selecting or rejecting the texts/books by looking through the contents, index page and bibliography in the book.

 

2. Also look at Design journals and websites for past articles around your topic- this can also be useful for images.

 

3. search for exhibitions or online websites of key practitioners you may be interested in.

 

4. look at the data bases linked to library section of AIB website/Blackboard. Remember you can search the library catalogue from any pc at home or on campus- just log on to AIB and click on the library links- you may be prompted to give user name and pass word.

 

5. KEEP A RESEARCH FILE!! put in all your notes and photocopies from texts/articles, keep careful note of all your sources, noting down authors, title, date, publicher, or if article, magazine name as well and volume numbers and page numbers for any quotations. Also collect any images you may need and put in the file if photocopies. If you work on a lap top or want to save texts and images create a new electronic file to put in all the research material and always back it up on disc or memory stick. Remember this is a stand alone unit, but you can take your research topic/theme and expolre it more fully or from a different angle for level 6 BA unit Investigative Study.

 

6. Charlotte's sessio will help you get material for the essay and even if you still dont have a clear focus/defined title, you will be able to gather material that roughly corresponds with your area of interest. Dont forget to attend in your groups next Monday 23rd Feb!!

 

7. Finally for the next session on 2nd March please read the methodologies section of the unit handbook- we will cover this in those seminars, plus we will help you define the foucs and case studies you will write about if you have not yet done so your self, so dont panic!!

 

STATEMENTED STUDENTS SEEING LEARNING SUPPORT: Please note, you need to let me know again that you are attending , or have made, appointments to see LS for the duration of this unit, and that you would like to apply for an extension. I can then send this list to Brian Long and Neil and if approved you will normally be able to have a two week extension. You can notify me by email or when I see you on 2nd.

 

Thank you!

 

Anna

Hopefully I will receive some personal feedback from my email as well just to clarify that I am on the right track and that I have chosen a suitable topic to commit to. 

Live Brief Oppourtunity

Here is an email sent round by Neil regarding a new live brief that has become available. As I still need to take part in one for my PPRD I am very eager to get this underway as it will need to be completed over the next 3 weeks. 

Firstly could you confirm if you are working on the Rivermeet live project. The team that set it are eager to see some ideas. As a reminder you can do as much or a little of this brief as you like, the main thing they are after is an identity.

Secondly, a new brief. As part of the Cultural Olympics the Evolution Rocks festival in Lyme Regis is holding a small film festival and they need some design work – anyone interested?

Lastly, keep blogging: http://fda-visual-communication.blogspot.com/

Regards,

Neil Leonard  

Senior Lecturer, FdA Visual Communication
The Arts Institute at Bournemouth
Wallisdown
Poole 
Dorset
BH12 5HH

T: 01202 363275
F: 01202 537729

I have emailed a response back to this to see if it will be suitable for me to take part in as I really want to chose a live brief that will allow me to use Illustration rather Graphic Design. So when I get an email back hopefully I will  be able to get more information on this and get stuck in!

Hi Neil,

I still need a live brief so I was wondering if Illustration could be used for the design work?

If so I would defiantly like to be involved in this.

Thanks